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Parlux Names VP of Consumer Engagement for Billie Eilish Fragrances

Dan Manioci will oversee advertising, social media, influencer marketing and public relations.

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By: Rachel Klemovitch

Assistant Editor

Parlux has appointed Dan Manioci Vice President of Global Consumer Engagement for Billie Eilish Fragrances, effective immediately. In this role, Manioci will oversee integrated communications efforts including advertising, social media, influencer marketing and public relations. 
 
With a background in luxury fashion, Manioci previously served as Head of Global Performance Marketing and Vice President of Marketing & Communications for MCM luxury fashion brand. Manioci was tenured at MCM and introduced notable collaborations that raised brand profits and its profile.
 
Before MCM, Manioci served in various advertising director roles at Dow Jones, The Wall Street Journal, Hearst Magazines and the Economist Group.

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